If you’re thinking about hiring a website designer to design your health coaching website, ask these questions during the free discovery call (before the design project begins).

It will save you a lot of time and be super helpful to ensure you choose the best designer that aligns with you, your website vision, and your health coaching business. Let’s get started!

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1. What is your experience with designing websites for health coaches or wellness professionals?

A website designer with experience working with health coaches can be super valuable for your brand and business. The designer will know exactly what elements your website needs and have the knowledge and expertise to build a great website strategy to help you achieve your health coaching business goals.

They’ll be knowledgeable about industry trends, understand the important work of health coaching, and you both will share a common passion for holistic health and wellness.

The designer will be able to truly understand your unique website vision, specific needs, and target audience to craft a beautifully branded website that, over time, converts website visitors to clients. 

Related Article: 5 Signs You Need a Website Designer for Your Health Coach Website

2. Can you provide examples of previous work?

I don’t think none of us would purchase a home before viewing pictures, videos, and touring the space virtually or in person. Although the investment for a web designer is much lower than purchasing a home, the same principle is true. Take a look at the designer’s portfolio on their website.

Photos, videos, and any other content that shows their design skills. Reviewing a web designer’s portfolio will give you an idea of their design style, creativity, and it’s helpful to see if it aligns with the vision you have for your health coaching website. Also, you can see if they build quality websites.

Related Article: 3 Health Coach Website Examples That Will Inspire You

3. How do you approach website design and what is your process?

Understanding a designer’s process can be helpful to see if it aligns with your expectations and timeline for when you want to launch your new website. Is their client process efficient? What are the steps to go from a free discovery call to a launched website? Are you okay with their communication style?

Is one of their top priorities to ensure you have an exceptional client experience? Is their approach to website design ensuring their client’s vision and business goals are met? You can review their website testimonials from past clients to see how well they work with clients. 

Related Article: 5 Reasons Why Every Health Coach Needs a Website

4. What is your pricing structure, and what is included in your packages?

Not all web designers have their pricing and packages on their websites. While on a free discovery call, it’s important to ask so that you’ll have a clear understanding of costs and deliverables.

The designer might offer payment plans and various packages you can choose from to ensure that they meet your business budget and unique business needs. Not all website packages are created equal and not all web designers offer the same things.

I recommend, before booking a discovery call, to know what you want so when you discover a web designer you’ll know that they’re the right choice for you. Also, be clear about what you’re looking for in a web designer and the vision you have for your website.

For example, if you want to make updates to your website after the web design project is completed, hiring a web designer who provides instructional, how-to videos on making updates to your website will be important to you.

5. How do you incorporate SEO (search engine optimization) into the website design?

Basic search engine optimization (SEO) is important for your website. From the copywriting to the images, and back-end settings, it all makes such a difference in helping your website be found by your ideal clients on Google search results.

I recommend creating a blog and updating it consistently so over time your website can rank highly on Google. Overall, SEO is a long-term strategy, but a designer who offers basic SEO will be super beneficial. 

Related Article: 8 Website Myths Holding Your Health Coach Business Back

6. What kind of support or maintenance do you offer after the website launch? 

Ensuring that you have ongoing assistance can be important for keeping your website up-to-date and functional. You could ask, “Do you offer any training or resources to help me manage and update my website after launch?” Having access to website video tutorials can empower you to easily make changes as needed.

Also, you can see if they offer long-term SEO strategy and maintenance, if that’s what you’re looking for, or you can hire a designer to maintain your website monthly if you have a large service and product suite that’s frequently changing and you prefer not to update your website yourself.

7. How do you handle revisions or changes to the design during the process?

Knowing the designer’s revision policy can help manage expectations and ensure a smooth collaboration. Some designers offer unlimited revisions for up to a week, some offer an unlimited amount of revisions, and others might only offer up to 3 rounds of website revisions.

Every designer’s revision policy and process is different, so ensure the designer you choose aligns with what you’re looking for. 

Related Article: Grow Your Health Coaching Business With These 7 Lead Magnet Ideas

Asking these questions during a discovery call will help you evaluate the web designer’s expertise, approach, and compatibility for your health coaching website. I’m excited about your wellness website launch.

Make sure to write these questions down so you can refer back to them while on a discovery call with a designer. In doing so, you’ll choose the best designer for you and your health coaching business. 

Creating your own health coaching website can be overwhelming and super time-consuming, but it doesn’t have to be! Launching your website gets to be easy. Leave the DIY website design overwhelm behind! Your dream wellness website is only one click away.

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